Senior Content Writer

Music and Arts hiring for Senior Content Writer jobs in Thurmont, MD, US

Reporting to the Creative Manager the Senior Content Writer will be a key member of the marketing team and will be responsible for the ideation, strategy, creation, and oversight of content writing for the department. You will develop and maintain an editorial calendar that provides strategy for content aligning with organizational goals. The content will span short and long form, and will be informative, relevant, and accurate to promote retention and to attract a new customer base. You will work closely with all departments in the organization to deliver the ”best in class” marketing campaigns based on the mission and goals of Music & Arts.

Responsibilities will include, but will not be limited to the following:

• Responsible for developing strategic content marketing plans and editorial calendar.
• Write all forms of content for the marketing team and to support other departments including: advertising copy, social media content, landing page copy, long form articles and blogs, thought leadership copy, informational copy such as brochures, product copy, press releases, and other content as identified by need.
• Review and edit content created by the marketing department and other departments as needed.
• Create quality, error-free, on-time copy content for product/marketing deliverables.
• Research information to develop copy, headlines, bullets, etc.
• Work closely with teams from marketing, merchandising, IT, creative, operations, sales, and finance to support the brand’s business objectives
• Coordination and communication with cross-functional teams
• Project manage all content related campaigns and activities
• Input/maintain campaign & tactic tickets
• Coordination/communication with relevant stakeholders across the business
• Additional duties, as assigned.

To join our band, you'll need the following experience:

• Bachelor’s Degree is required, preferably in Journalism, English, or related field or equivalent experience
• Minimum of 6 years of work experience as a content writer
• Minimum of 3 years experience in a content strategy role
• Experience owning the content strategy for an organization with diverse content needs catering to different customer groups and stakeholders
• Experience with advertising copywriting
• Experience with long-form content writing: articles, blogs, press releases, and thought leadership pieces
• Experience with online marketing content: landing pages, product page copy, social media content, and email writing
• Experience working collaboratively with cross-functional teams
• Strong presentation, communication, writing, editing, and research skills
• Self-motivated with an adaptable, positive attitude; able to function effectively in a fast-paced environment and to understand project priorities based on business needs
• Skilled experience proofreading content
• High preference for experience in the music industry

Recommended Experience in the following Platforms & Applications

• Adobe WorkFront
• Adobe Analytics
• Hootsuite
• Meta Business Suite
• Microsoft Teams
• Zoom

Love this gig and want to apply?