Senior Product Manager-Acquisition

Epsilon hiring for Senior Product Manager-Acquisition jobs in Evanston, IL, US

Job Description

You will join a team creating differentiated digital products that drive business outcomes.

Senior Product Manager of Acquisition is responsible for digital products driving many forms of acquisition. Marketers use display, online video, audio and Connected TV advertising to acquiring new customers, conquesting from competitors, re-acquiring lapsed customers, get more credit card applications, driving mobile app downloads, additional loyalty sign ups, etc.

This role will inherit $150m+/year in revenue. And exponential growth as Epsilon supports Publicis accounts and supports more verticals. There is high visibility to leadership and all organizational teams. As result communication of the products & vision will be important as you frequently meet with C-suite of Epsilon, Publicis and clients.

You will be sales facing. Focused on competitive differentiation, sales enablement, packaging, go-to-market and identifying new products/enhancements. The products are nearing mature stage but have many areas of growth through new verticals, new go-to-market and sales enablement. 'Build work' will be done by supporting engineering team.

Responsibilities will include:

• This role has a lot of interaction with sales and clients. You will be responsible for leadership on marketplace insights, understanding unique client challenges and clearly communicating solutions.
• Conduct frequent competitor analysis to identify areas of differentiation. Familiarity with Google DV360, the Trade Desk and/or Yahoo a plus.

• Train both sales and internal teams on the competitive landscape, differentiators and product positioning.
• Own a 18 month feature roadmap with data-driven rationale on priority.
• Embrace the unexpected. Opportunities arise every week and need to quickly assess on how/if support the opportunity.
• Travel - less than 10%.

Ideal candidate would have the following qualifications:

• Entrepreneurial spirit. Motivated to always find a better way to do things. Startup experience and/or launching new product will be valued.
• 3-5 years' experience in Product Management, Technical Support, consulting, and/or software development.
• Strong presentation and customer-facing social skills (written and verbal).
• Experience with building online advertising or marketing technology solutions. Acquisition using marketer's first-party data (site visit and/or offline data) a plus but not mandatory.
• Experience evolving and enhancing mature products.
• Experience owning product marketing including positioning, competitive analysis and sales support on go-to-market.
• Technical/data centric discipline or equivalent preferred, MBA preferred.

Additional Information

About Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company's industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon's people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

• Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
• Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog
• DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
• CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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